How To Ace A Job Interview With Just Your Body Language
Dan Schawbel is the leading personal branding skilful for young professionals. Read total profile
People you know or take never met yet are googl'ing you lot. Allow's face it, y'all're even google'ing yourself! At the stop of 2007, the Pew Net Research Team found that 47% of people search for information most themselves online (Self-Googling), which was more than double five years ago. It's a pretty condom bet that percentage has climbed to over l or threescore% by this year.
Some people might can information technology ego-surfing, but it's actually a good practice to see what results come up for your proper name. Your teachers, friends, family unit, boyfriends and girlfriends and coworkers are google'ing you either for fun or because they want to larn more than nearly you. Hiring managers desire to run across if you take a make clean record in Google, which is your permanent tape because every move you brand (yeah even a blog annotate) is stored there forever. Before I went on a second engagement once, the girl Google'ed me. If she hadn't liked what she saw, the second date wouldn't accept happened. Endeavor doing it right at present and meet what y'all go.
There is no hiding from Google!
Google keeps rail of just most everything you practise on the internet. It patrols and captures your online behavior, such as when you post on your web log, tweet using Twitter, join social networks, annotate on other blogs, write articles for online news sources and more. Aside from the content you create and distribute over the internet, other people are talking nigh you, which means that Google has a complete pic (almost like an autobiography) of your life. In the digital historic period, Google is your resume, your permanent record and a journal of your life. Your children and children's children volition exist able to discover out everything about you when they grow older. "Mom, look what I just found out about Dad in Google." Your personal brand can't hide from Google. There is i major exception to this though.
Common names
If your proper name is common, such as Mike Smith, then it will be very hard to own your Google results. There are over 54 one thousand thousand results for "Mike Smith" in Google. You won't be able to compete with the athletes and musicians on the commencement few pages. If your life goal is to rank in the top x results, that may exist doable, if you either become very famous or work extremely hard at building content each and every mean solar day for your entire life. At the age of sixty yous might discover out that Google changed their algorithm and yous'll lose all that hard work. The point being is that you'll take to differentiate your name in order to rank loftier. I typically recommend y'all apply your centre proper name or a nickname in this case. The worst example scenario is that yous change your name completely ;).
Glory names
Celebrities are very fortunate considering they become mass media attention, which ways traditional media sources (NY Times, ABC News) write manufactures well-nigh them. These sources rank extremely high in Google. We're talking Google PageRank's of eight and college! Your blog posts about these celebrities will never terminate upward on the top twenty results for their proper noun unless you are Perez Hilton. If your name is the same as a celebrities, you are in big problem. Endeavor searching for Christina Aquilera (21 million results), Britney Spears (88 million), Lil Wayne (40 million) and other major celebrities. Personally, I don't have any friends with these names, but even with C-level celebrities, yous don't stand a risk. If y'all are stuck with a celebrity proper noun, I suggest that yous build your brand around an surface area of your expertise or interest and connect it to your make name.
Unique names
While growing up, you might have been made fun of people of your unique proper name considering it was "different." Although you were ostracized and made fun of, right now you get to laugh at everyone else! With a distinct proper name, yous are able to easily manipulate the results for your name on search engines. When you go to your high schoolhouse reunion and meet your friends, you'll become the last laugh because you can exist visible and command perceptions, while they only cannot. When yous Google your proper noun, whether you have results that reflect your brand, y'all'll see how difficult it will be to rank high for it or non. Depending on the competition, it may take you a few days or a few months. Over time, if you lot work very difficult, y'all'll ain the top ten results for your name.
In my next post, I'll talk about what you can do to gain command over your Google results and permit your personal brand polish through.
Featured photograph credit: Adam Winger via unsplash.com
Source: https://www.lifehack.org/articles/work/how-ace-job-interview-with-just-your-body-language.html
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